A prime explain was this last weekend here in Daytona when I attended a Rolando Gomez work shop hosted by Jack Watson photography. Two days of shooting, learning, and networking. There goes my”free” weekend, but I feel the relationships and interaction that comes out of these workshops is SO important to be successful. Much more important than actually getting any photos to add to my portfolio. (Of course the models Rolando brings are top notch and it would be hard NOT to get some great shots!) These workshops are like the “boot camps” of the Marines, Army, Navy, and well I guess the Air Force too.

 I know plenty of great photographers, which are great technical shooters, but lack the skills to interact with people. In my opinion whether it’s the person you are taking photos of or the perspective client communication is the most important aspect of your business.

Here is one of the shots from last weekend. Examples of Hi-Key photography and a concept the model “KT” asked that I put together. (What a FUN model!!)

The Official Event Website

• Client number one is a “snap shot” client. Essentially what he/she wants is “snap shots” from the wedding to record the event. Typically these clients wants lots of picture of “whatever” (I am quoting a client!!) and the disc with all the digital negatives for a few hundred dollars.
• Client number two wants “Artistic” photos. He/she wants those special touching moments captured in a compelling form. Something that tugs at your heart and brings back the emotions of the day. These are the types of pictures you blow up to 16 x 20 and hang on the wall of your home.

I guess the point of this Blog is that neither one of these is bad, but I truly want to be remembered for the “Moments” in people’s lives through my photography. Not as the “camera guy” who shows up and take some “snap shots” at your wedding. Trying not to offend my clients I have begun to have real world discussions with them about what they want out of their “Wedding Photography”. Uncle George can show up with a decent DSLR and take the shots for them. They can also buy the disposable cameras and put them on all the tables for guest to pickup and use for some great “snap shots”. If they want the “snap shots” guy I can be that guy, but is not my preferred “form” of photography (any more). So needless to say this year I have begun to let my pricing reflect that “change” in my perspective.

With Humble Respect,
Dwayne Fleming

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